Media + Brand Information

MEDIA + BRAND INFORMATION

The University of Hawai‘i at Hilo Sports Information Office is the primary point of contact for Vulcan Athletics.

The sports information office maintains this HiloAthletics.com website and all content within (releases, recaps, statistics, rosters, biographies, photos, videos, etc.). The SID office also oversees all Hawai‘i Hilo athletics social media, game day programs/publications, and marketing/promotional efforts.

» Hawai‘i Hilo is the preferred nomenclature (with the ‘okina included; see below).
Accepted: Hawaii Hilo, University of Hawai‘i at Hilo, University of Hawaii at Hilo, UH Hilo, UHH
Discouraged: Hawai‘i-Hilo, Hawaii-Hilo, UH-Hilo, University of Hawai‘i-Hilo, University of Hawaii-Hilo, University of Hawai‘i Hilo, University of Hawaii Hilo

» Vulcans is the nickname for ALL Hawai‘i Hilo athletics teams. "Lady Vulcans" is NOT used to distinguish the women's teams/student-athletes and is discouraged from use. The Vulcan nickname was adopted in 1966 and refers to the god of fire (including the fire of volcanoes, deserts, metalworking and the forge) in Roman mythology.

» Respect the ‘Okina. The symbol often found between letters in words such as Hawai‘i, O‘ahu, Ho‘olulu or ‘ohana is NOT an apostraphe. It is an ‘okina that serves as a glottal stop and is one of 13 letters comprising the native Hawaiian language alphabet.

While there are several Hawaiian language fonts available online, for simplicity and consistency across digital and print platforms, Hawai‘i Hilo Athletics uses the left single quotation mark to denote an ‘okina.
For Apple/Mac Systems: Option + ]
For Microsoft/Windows Systems: ALT + 0145 num pad

» #ImuaVulcans is the official hashtag for all things related to Hawai‘i Hilo athletics. I mua means to move forward in Hawaiian language and is famously associated with King Kamehameha I as it was his rally call during times of war. "I mua e na poki‘i a inu i ka wai ‘awa‘awa, ‘a‘ohe hope e ho‘i mai ai," translates to: "forward my young brothers [and sisters] and drink of the bitter waters (of battle) there is no turning back (until victory is secured)."

» Game Day Access: Individuals seeking on-field/on-court access for photography/videography must contact the sports information office prior to the event. For the safety of the players, coaches and other staff, photographers are restricted to certain designated areas of the playing area. Media personnel are NOT allowed on any playing surfaces (court, field, diamond, etc.) or team/locker room areas unless granted explicit permission. Individuals who have not been cleared by the sports information office may be denied on-field/on-court access.

» Interview Policy: Media members who want to interview coaches, student-athletes or administrators must contact the sports information office.

» Postgame Interviews: There will be a five-minute cooling off period following the conclusion of each contest. There is no formal post-game press conference unless participating in post-season play.